Easy to use Digital Marketing Tools for Small Business owners [In 2019]

Are an small business owner or a local business owner ? Small business owners are always in a very competitive market and has less time to do marketing stuff, as most of the business task is done by them only.

So, in this competitive market, it would be a great idea to do a Digital Marketing to promote your business as its easy to do, less time consuming & less costly. Which makes it the best choice to adapt for small business owners.

In this article I will tell you some of the basic Digital Marketing tool which you can use in your business & save money.

Website Building tools

Godaddy ::

Godaddy is wonderful tool to buy your domain name & with the help of its Website builder you can easily create a simple website, which can establish your online presence.

WordPress ::

WordPress is another Website development tool by google, with which you can create an ultimate website, with little knowledge of customization you can even build an E-commerce site in it.

Wix ::

Wix presents a easy to use website templates by which you can create ultimate beautiful looking websites.

Google My Business

Google my business is free & easy to use google product you can just sign up & build one-page website with [.business ]extension of your business absolutely free.

SEO tools

MOZ ::

Take your SEO game up a notch with Moz, an all-in-one set of solutions. Easy to use Moz offers Moz Pro for keyword research, link analysis and site audits, Moz Local to optimise local SEO, and STAT – a tool to help with SERP tracking.

Webmasters tools ::

Webmaster is another google product which help you to identify your website performance against your keyword, it also helps you understand the traction your website receives and error it has. and much more you can do with the help of google search console.

SEO by Yoast ::

SEO by yoast is a word press plugin you can install in your wordpress website, it ll help you build your page title, description, meta and it also help your sitemap to register with webmaster etc. Its easy to use and has great value.

SEMRush ::

SEMRush can help you rank better for competitive keywords as well as track how competitors are utilizing SEO and SEM. It also offers other built-in digital marketing tools that can help you optimize display advertising, organic listings, and paid search.

Screaming Frog SEO Spider ::

The SEO Spider is a desktop program/website crawler, that allows you to crawl websites’ URLs and fetch key onsite elements to analyse onsite SEO.

Ubersuggest::

Ubersuggest helps you generate keyword ideas for your content marketing strategy and production. With Ubersuggest’s free keyword tool.

Social Media tool

Canva

Canva is a drag-and-drop design platform that allows users to create images using custom pictures, icons, shapes, and fonts from the Canva catalog .

Adobe Spark

Adobe Spark is an online and mobile design app. Easily create stunning social graphics, short videos, and web pages for free and premium prices.

Powertoon

A video editing software that is easy to use, and doesn’t burn a hole in your budget.

BuzzSumo

BuzzSumo is a unique content research tool that identifies top influencers in your industry and helps you connect with them. You can look up trending topics and define the scope of your search to generate both evergreen content, or trending content aimed at your desired audience

Hootsuite

Hootsuite is a comprehensive digital marketing tool to manage social media, schedule posts, and manage multiple social media channels in one place. It allows you to delegate to different team members, measure your social media results, answer queries and questions and do some social listening as well.

Buffer

Buffer is one of my favorite social media tools. Its simplicity is its value proposition. You can easily get started in a matter of minutes, but it’s got plenty of features for the advanced user, as well.

Email Marketing tools::

Mailchimp

Mailchimp is best and easy tool to setup your 1st email marketing campaign, Mail-chimp also provide free service till certain limit which any small business can enjoy.

SendinBlue

Sendinblue is another compete Email Marketing campagin setup which can be used by business owners, Sendinblue also comes with the free tier service for small business.

Aweber

This works great for email automation, helping you send out the right auto-response emails to all customers.

Active Campaign

Active Campaign is an end-to-end solution for email marketing, email automation and CRM. Create with the campaign builder, tag your audiences for their behaviors and automate welcome emails, trigger emails, sales follow-ups and more.

Content Management tools::

BuzzSumo

This tool helps you identify the content that is working well for your competitors. This gives you an idea of the type of content you need to create.

Feed.ly

Feed.ly collates all your favorite blogs, videos and publications into a feed for easy readability and skimming. You can also read these later, share them to different social media channels, and collaborate with your team to create shared feeds.

Google Docs

While this may feel too simple, Google Docs is a great word processor, as it allows different members of your team to collaborate and work together on the same piece of content, irrespective of where they are in the world.

Project Management Tools ::

Asana

helps you get your work done faster. With easy to read progress reports for projects, the ability to turn conversations into tasks, and even project templates, it helps your team focus on your current priorities and increases productivity.

Pipedrive

Tallinn based CRM company pipe drive is the easy-to-use, #1 user-rated CRM tool. Get more qualified leads and grow your business. Sign up for a 14-day free trial.

Basecamp

Basecamp allows you to manage all the moving parts of your projects. With options to create internal and client-facing folders, you can stay up-to-date on all of your tasks, share documents, and keep track of upcoming meetings with a shared calendar.

Trello

It helps your team set up to-do lists and work on it together.

These are some of the major-easy to use tools which can be used by small business owners in order to promote their company and save their time and money. Other then this there are many Digital Marketing activity you can do to reach to many people and increase your sales.