Benefits of hiring Digital Marketing Agency Over Having Full Time Employee
This is one of the biggest dilemmas for companies whether to hire a Digital Marketing company or to have full-time marketing personnel for their company. Let’s just analyze this. As we all know that Digital Marketing is a specialized filed where only trained and experienced people can deliver results this is why it becomes important for companies who are indulge in different businesses need to hire a specialized agency over having full-time employees.
Pros of hiring a Digital Marketing agency over full-time employees.
Cost of having an employee
The cost of having a full-time employee over an agency is very high, you have to bear a hiring cost, induction cost, training cost, then salary perks all come together become too much to handle for small companies. On the other hand, if you hire an agency you just have to give a monthly fee which is significantly very low as compared to having an employee.
1 full-time employee vs a complete team of agency
When you hire a single person for handling your digital marketing you don’t get the expertise of a whole team with different skill sets. In an agency, you get the expertise of the designer, manager, SEO expert, Content professional but you can’t get a single employee with all those quilty for that you ll have to hire more people which means more money and cost.
Terminating is difficult
If for any reason you wish to terminate the service of an agency you can do so by just giving a month of notice, but in case of an employee, it’s a bit difficult to terminate the employee immediately.
Responsibility for training & development
Digital Marketing is a fast-paced dynamic field where one needs to get updated all the time. If you hire an employee on your own, you would require to train him and make him equip for the future, but in case of agency this responsibility lies with agency owner to hire and train the best people who can provide you cutting edge service.
Legal & statuary compliance to follow
If you wish to hire an in-house employee you have to follow many legal compliances such as Provident fund, ESIC compliance, insurance and other but in case of hiring an agency no compliance to follow just an agreement between the parties requires.
These are some of the major drawbacks and limitations of having an inhouse digital marketing employee over hiring an expert Digital Marketing agency.
